This submit was initially printed on Decentraland

Paris, Milano, New York, London, and now, Decentraland—excessive trend has gone digital!
Over the course of March 24-27, Metaverse Style Week will likely be bursting on the seams with runway exhibits, after-parties, immersive experiences, procuring, panel talks, and far more, beginning with a couple of thrilling opening occasions on the night of March 23.

With 60+ collaborating manufacturers, artists, and designers, #MVFW22 is a milestone occasion within the international trend trade. A mix of legacy luxurious trend and digital-native manufacturers will showcase their extremely anticipated wearable collections, digital areas, and breakthrough activations in the course of the eventful week. An ideal description of the occasion comes from our visitor panel discuss curator, David Money:

We’ve sought to current trend in each kind potential, from runway exhibits to retail experiences, trend offered as artwork, movie, pictures, and even trend offered in ways in which lengthen past the confines of actuality—as, within the metaverse, something is feasible.

Prepare to decorate your avatar to the nines and take a front-row seat on the catwalk—everybody’s a VIP within the metaverse! Beneath, we’ll offer you an summary of the week’s largest occasions, however be sure you take a look at the official MVFW occasion web page for an entire record of what’s taking place and when.

Areas of Curiosity

Throughout MVFW22, a number of community-run neighborhoods inside the newly created Style District will likely be opened to the general public. In every new space, manufacturers and designers will function their catwalks, panels, galleries, and extra. Some must-see places are:

The Luxury Fashion District

The Luxurious Style District

The Luxurious Style District may be discovered within the present Style District owned by Metaverse Group. Offered by UNXD and Vogue Arabia, the district will host a tour-de-force of trend homes, manufacturers, designers, and trend devotees. A few of the trade’s most iconic manufacturers to make their Web3 debut embody the next: Dolce&Gabbana, Etro, Elie Saab, Imitation of Christ, DUNDAS, Nicholas Kirkwood in collaboration with White Rabbit, crypto and metaverse-themed watchmaker Franck Muller, FaithTribe, Chufy, Jacob & Co, Monnier Frères, Franck Muller, Gary McQueen, Mert Otsamo, Guo Pei, and AUROBOROS.

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Rarible Street

Rarible Road

Rarible Road will host a short lived house, the Rarible Recent Drip Zone, impressed by the streets of New York, with concrete and concrete vibes. The realm will likely be populated with pop-up retailers together with the next manufacturers: Placebo Digital Style Home, The Fabricant, Artcade @ Fred Segal with unique drops by Atari Lodges and Subnation, Perry Ellis America, Artisant in collaboration with PUMA, Miss J Assortment by Crypto Couture, Macr0matic (NFT artist), Fabeeo Breen, Ladies Gang Label, The Immersive Type, the unique assortment of digital watches, and Recent Couture.

The Parcel-MetaParty Community Precinct

Parcel and MetaParty collaborated to create the Parcel-MetaParty Group Precinct, celebrating Decentraland’s creator group. Style exhibits and talks, in addition to mini video games, DJs, music performances and parkour function on this wonderful multi-level house. On the night of March 26, the ten winners of the Parcel-MetaParty Wearables Competitors will showcase their designs on the Parcel catwalk. To rejoice Style Week, Parcel can even launch distinctive glasses that may be present in and across the house at devoted dispensers. The glasses will assist you to navigate from space to space extra effectively. This transportable expertise provides you with entry to a completely completely different interface than you’re used to in Decentraland so be sure you seize a pair!



Web3 Company, CashLabs, will likely be launching a mixed-media artwork gallery. Over 20 artists and designers, together with Antoni Tudisco, Krista Kim x The Fabricant, Karl Lagerfeld x The Dematerialized, Jason Ebeyer, Botter Paris, Auroboros, and extra, will likely be represented by the gallery in an exhibition titled “on the intersection of Artwork and Style.” The three flooring of the gallery are crammed with photos and video works on the partitions and trend offered as sculptures. SHOWstudio & Nick Knight will convey a Style Movie Pageant to the occasion. On the rooftop of the gallery they’ll current 5 movies a day, on a 4 day trend movie extravaganza that can convey the viewers by way of a journey into the historical past and way forward for trend on movie.

Flagship Stores

Flagship Shops

Persevering with the development of massive manufacturers buying actual property in Decentraland to arrange metaverse HQs, quite a few particular manufacturers will likely be debuting their flagship shops throughout Metaverse Style Week. The next manufacturers will turn out to be everlasting residents of Decentraland, showcasing their dedication to a brand new period in trend:

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Endlessly 21
Endlessly 21 will current an unique assortment of Wearables created only for the metaverse. This occasion marks the launching of the model’s distinctive house inside Decentraland with the promise of extra occasions to return.

Philipp Plein
Philipp Plein will debut Plein Plaza, a major district protecting 65 parcels the place you’ll be capable to go to Philipp Plein’s based Museum of NFT Arts (M.O.N.A). Moreover, Plein will launch his first-ever assortment originating within the metaverse, that includes a trend present on a particular catwalk in collaboration with 3D artist Antoni Tudisco. His NFT collections will drop on Portion and the unique wearables will likely be obtainable for buy in Decentraland or on To open the night’s celebration occasions, Plein Plaza can even be internet hosting an open evening celebration with a number of DJs. Count on plenty of enjoyable, glamor, and excessive trend!

Estée Lauder
Estée Lauder would be the unique magnificence model of MVFW. The model has partnered with Alex Field to create a NFT Wearable based mostly on the model’s #1 serum, Superior Night time Restore. Customers will be capable to step inside the enduring Superior Night time Restore “Little Brown Bottle” to unlock a digital badge or Proof of Attendance Protocol celebrating the occasion and declare one NFT Wearable that provides their avatar a glowing, radiant aura impressed by the serum.

Not all the style of MVFW will likely be purely digital although! NTR1-Meta will current their ‘phygital’, unique handmade leather-based footwear⁠ wearable in Decentraland, in the true world, and tradable as NFTs on March 23. NTR1-META options 34 designs from the most popular Web3 initiatives, together with customized Decentraland sneakers. Discover out extra and mint your NTR1-Meta sneakers right here.

Professional Panels

Along with enjoyable, trend, and video games, the week can even see quite a few panel talks led by specialists within the fields of digital trend, NFTs, Web3, and the way forward for the metaverse. The day by day talks will happen at CashLabs HQ in addition to at Boson Protocol.

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Hogan x Exclusible with DJ Bob Sinclair

After Events

And naturally we are able to’t overlook to say everybody’s favourite form of occasion in Decentraland—events! After Events to be particular.

Nothing hits the spot after an extended day of procuring and trend sightseeing like exhibiting off your strikes (and your shiny new Wearables) on the dancefloor. Each day after the catwalks and panels talks, after events will likely be taking place throughout Decentraland. Some massive names you’ll be able to count on to see are:

  • Bob Sinclar taking part in within the Vegas Metropolis, powered by Hogan and Exclusible with the first-ever dance competitors within the digital world
  • Nicki Nicole performing and launching her wearable assortment within the Metaloop district hosted by Kollectiff
  • DJ ICYKOF taking part in within the Metajuku Mall to launch Tribute Model’s latest assortment
  • Blond:ish performing in Vegas Metropolis, powered by the Religion Tribe model
  • And that’s not all! Keep tuned for extra massive information about some very particular performances later within the week. 😉

However earlier than you run off to safe your spot by the catwalk, it is advisable learn about Sophia the Robotic!

When you’re out and about discovering the very best that Metaverse Style Week has to supply, hold a watch out for the elite fashionista, Sophia the Robotic, a social humanoid robotic developed by Hanson Robotics.

Each day of Style Week she’ll be strolling round Decentraland in unique, fabulous excessive trend Wearables, making an attempt to evade paparazzi that simply received’t depart her alone. In case you’re fortunate sufficient to identify her, snap a selfie collectively and submit it on Twitter utilizing the hashtag #findingsofphiatherobot to enter a particular NFT giveaway, sponsored by Percy Lau and Hanson Robotics. Good luck!

See you on the runway!

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